Our Story
Our Story
Our Story
IM Agency founded by Lucia Aguilar and Federico Llano, drawing from leadership roles at Unilever, Disney, Viacom, EA Sports and Amex,Tatam was built to bridge the gap between storytelling and user acquisition. We didn't set out to be another IM Agency, we set out to build a performance powerhouse. We replaced intuition with our TTMHQ Data System, manual finances with InfluencerFunds, excels with Rostar.io, and risk management with Tatam ShieldAI. By treating creator content as data points, we help Road-to-IPO brands and global leaders dominate their categories.
IM Agency founded by Lucia Aguilar and Federico Llano, drawing from leadership roles at Unilever, Disney, Viacom, EA Sports and Amex,Tatam was built to bridge the gap between storytelling and user acquisition. We didn't set out to be another IM Agency, we set out to build a performance powerhouse. We replaced intuition with our TTMHQ Data System, manual finances with InfluencerFunds, excels with Rostar.io, and risk management with Tatam ShieldAI. By treating creator content as data points, we help Road-to-IPO brands and global leaders dominate their categories.
Our Values
Our Values
Transparency
Partners, not suppliers
Always Learning & Teaching
World-class professionalism
Accelerate
Tech-First & Data-First
Tech-First & Data-First
Tech-First & Data-First
Scaling Influencer Marketing requires more than just good ideas, it requires a operational excelence, robust methodologies and the right tech stack. Our operations are powered by:
TTMHQ: Our central data engine for predictive modeling and cross-market performance tracking.
InfluencerFunds: A dedicated fintech platform ensuring global compliance and transparent creator payouts.
Rostar: Our proprietary marketplace to directly connect with verified talent agents for maximum efficiency.
Tatam ShieldAI: An AI-driven Brand Safety agent that protects your reputation at scale.
Influencer Marketing University: Our own edtech for preparing the next generation of marketers in performance oriented IM.
Scaling Influencer Marketing requires more than just good ideas, it requires a operational excelence, robust methodologies and the right tech stack. Our operations are powered by:
TTMHQ: Our central data engine for predictive modeling and cross-market performance tracking.
InfluencerFunds: A dedicated fintech platform ensuring global compliance and transparent creator payouts.
Rostar: Our proprietary marketplace to directly connect with verified talent agents for maximum efficiency.
Tatam ShieldAI: An AI-driven Brand Safety agent that protects your reputation at scale.
Influencer Marketing University: Our own edtech for preparing the next generation of marketers in performance oriented IM.
Sustainable Growth & Global Responsibility
Sustainable Growth & Global Responsibility
Sustainable Growth & Global Responsibility
1 video 1 tree reforestation program
1 video 1 tree reforestation program
Growth shouldn't come at a cost to the future. Our Sustainable Advertising initiative integrates environmental governance into every campaign. For every content piece we deploy, we plant a tree in partnership with reforestation projects in Honduras and Brazil. To date, we have offset our digital footprint with over 16,000 trees, making Tatam a leader in carbon-positive marketing.
Growth with Influencers
Unlock Profitable and Scalable Growth
with Creator-centric UA Campaigns
Growth with Influencers
Unlock Profitable and Scalable Growth with Creator-centric UA Campaigns
Growth with Influencers
Unlock Profitable and Scalable Growth with Creator-centric UA Campaigns
