Resources
Resources
We learn with every video and every campaign. This is a repository of learnings from our campaigns, tests and results, aiming to teach others and move the industry forward, together.
We learn with every video and every campaign. This is a repository of learnings from our campaigns, tests and results, aiming to teach others and move the industry forward, together.
We learn with every video and every campaign. This is a repository of learnings from our campaigns, tests and results, aiming to teach others and move the industry forward, together.
PAPER
PAPER
YouTube's Hidden ROI: 35–65% of Views Happen After M1
YouTube's Hidden ROI: 35–65% of Views Happen After M1
NEWS
NEWS
We Built Tatam ShieldAI, an AI Agent to Background-Check Influencers
We Built Tatam ShieldAI, an AI Agent to Background-Check Influencers
PAPER
PAPER
Audience or Followers: Demographics Shift in Influencer Marketing
Audience or Followers: Demographics Shift in Influencer Marketing
Event
Event
Influencer Marketing Circle, Vinted Edition
Influencer Marketing Circle, Vinted Edition
NEWS
NEWS
Protecting Brand Safety: 4th GEN Release of our Influencer Brand Safety Check Tool
Protecting Brand Safety: 4th GEN Release of our Influencer Brand Safety Check Tool
Strategy
Strategy
Measuring Influencer Full-Funnel ROI: How to use YouTube Search Lift to Measure Brand Building
Measuring Influencer Full-Funnel ROI: How to use YouTube Search Lift to Measure Brand Building
Event
Event
Influencer Marketing Circle: Summer Padel Edition ☀️🎾
Influencer Marketing Circle: Summer Padel Edition ☀️🎾
Paper
Paper
Quantifying Influencer Efficacy in Geographically Constrained E-commerce Campaigns
Quantifying Influencer Efficacy in Geographically Constrained E-commerce Campaigns
Paper
Paper
Creators Are the New SEO: Winning Authority in Social Search and GenAI Answers
Creators Are the New SEO: Winning Authority in Social Search and GenAI Answers
EVENT
EVENT
Inside the First IM Circle Berlin: 4 Hours, 12 Clients, and Endless Insights
Inside the First IM Circle Berlin: 4 Hours, 12 Clients, and Endless Insights
Event
Event
Influencer Marketing Circle, Berlin 2025
Influencer Marketing Circle, Berlin 2025
Strategy
Strategy
Optimizing Performance Influencer Marketing Campaigns with Investment Strategies
Optimizing Performance Influencer Marketing Campaigns with Investment Strategies
Downloads
Downloads
100-Day Checklist: a Practical Guide for Influencer Marketing Teams
100-Day Checklist: a Practical Guide for Influencer Marketing Teams
Downloads
Downloads
Optimization Cheat Sheet: Maximize Influencer Campaign Performance
Optimization Cheat Sheet: Maximize Influencer Campaign Performance
Paper
Paper
3 Most Common Crises in Influencer Marketing and 10 Steps to Manage Them
3 Most Common Crises in Influencer Marketing and 10 Steps to Manage Them
Strategy
Strategy
Hook/Rehook Framework for Influencer Briefing
Hook/Rehook Framework for Influencer Briefing
Strategy
Strategy
5 Techniques Against Chaos: Fighting Entropy in Influencer Marketing
5 Techniques Against Chaos: Fighting Entropy in Influencer Marketing
Strategy
Strategy
A 3-Month Guide for Brands Initiating in Influencer Marketing
A 3-Month Guide for Brands Initiating in Influencer Marketing
Paper
Paper
Does Engagement Rate predict Influencer Sales Performance? Data says...
Does Engagement Rate predict Influencer Sales Performance? Data says...
Strategy
Strategy
10 Best Practices for Crafting High-Converting Landing Pages in Influencer Marketing
10 Best Practices for Crafting High-Converting Landing Pages in Influencer Marketing
Strategy
Strategy
Maximizing App Installs: A Strategic Guide to App Influencer Marketing
Maximizing App Installs: A Strategic Guide to App Influencer Marketing
News
News
Instagram's New Post ID Feature: A Strategic Move agains the Growth of TikTok's Sparkads
Instagram's New Post ID Feature: A Strategic Move agains the Growth of TikTok's Sparkads
News
News
How AI will Affect Influencer Marketing
How AI will Affect Influencer Marketing
Strategy
Strategy
The Long-Tail Effect: Long-Term Results of Influencer Marketing
The Long-Tail Effect: Long-Term Results of Influencer Marketing
Strategy
Strategy
How We Crafted the Award-Winning App Marketing Campaign of the Year
How We Crafted the Award-Winning App Marketing Campaign of the Year
Strategy
Strategy
Influencer Marketing Scale-up Methodology
Influencer Marketing Scale-up Methodology
Paper
Paper
Multiplier Effect: Non-tracked Performance
Multiplier Effect: Non-tracked Performance
News
News
App Growth Awards 2023 Nominees!
App Growth Awards 2023 Nominees!
News
News
TikTok Ad Awards 2023 Finalists!
TikTok Ad Awards 2023 Finalists!
Tracking
Tracking
How To Measure Organic Influencer Marketing Fuels Non-Tracked Traffic
How To Measure Organic Influencer Marketing Fuels Non-Tracked Traffic
Strategy
Strategy
How to Run B2B Influencer Marketing
How to Run B2B Influencer Marketing
Tracking
Tracking
Influencer Marketing: Last-Click vs. Touchpoint Attribution Explained
Influencer Marketing: Last-Click vs. Touchpoint Attribution Explained
Tracking
Tracking
UTM Tracking for Influencer Marketing
UTM Tracking for Influencer Marketing
Growth with Influencers
Unlock Profitable and Scalable Growth
with Creator-centric UA Campaigns
Growth with Influencers
Unlock Profitable and Scalable Growth with Creator-centric UA Campaigns
Growth with Influencers
Unlock Profitable and Scalable Growth with Creator-centric UA Campaigns
Copyright © Tatam Digital Services LLC. 2025
Copyright © Tatam Digital Services LLC. 2025
Copyright © Tatam Digital Services LLC. 2025